Headphones
In a start-up, there is always more to do than there is time to do it. It is easy to get consumed in the urgent tasks. Weeks and months can pass without making progress on the critical strategic activities that truly determine your success or failure. Every week, I try to set aside dedicated time to work on strategic efforts. I put on my headphones and focus for a couple of hours. The team knows the signal – leave Dave alone.-Dave
My calendar
I would be totally lost without a well-organized, highly structured calendar. I use naming conventions & colors to reserve different blocks of time on my calendar and set notifications to help remind me when important meetings are coming up. I review my calendar every morning and at least two other times throughout the day. I ask our team to send out calendar invites following similar conventions to help me keep everything straight.-Karrie
Start.
I have come to resonate with the quote by Robert Schuller that states “Better to do something imperfectly than to do nothing perfectly”. There is a ton to create when you are first getting starting. For me, it was easy to get stuck in the, “I can’t start because I don’t have 100% of the answer”, mindset. Personally, I had to learn how to be content with the “never right, never done” mentality. Almost everything will need to change as you learn more and as the company matures. But, in order to change and make things better, you have to start. – Karrie
Focus.
When we started AutonomyWorks, we had an extremely broad vision of what we could build. Personally, I found it highly motivating, but it was confusing to everybody else. Potential clients didn’t know how to work with us. Potential partners couldn’t see how they fit into the strategy. Potential employees were overwhelmed. We have steadily narrowed our focus over the past five years. First, we decided to focus on one process area – marketing operations. Even that was too broad, so we narrowed down to ad ops, content and reporting. Then, we realized that we had a hard time making money in content, so we stopped pursuing that work. And, even now, we are asking ourselves if we are doing the right things. – Dave
Don’t hire full-time people too fast.
When you are small, you need all sorts of different types of skills and talents. No one person possesses these skills. You are better off hiring freelancers or consultants that are rock stars in their discipline. Early on, we hired two talented people. They were more than we needed right then, but we thought we would “grow” in them. It just took too long for us to get big enough to take advantage of their skills. It was expensive for us … and frustrating for them. Ultimately, they both left the company. – Dave
Don’t isolate yourself.
Most startups will require a significant amount of your time and energy. It is easy to begin feeling like you are on a planet all by yourself; it can get very lonely and challenging. Surround yourself with others who understand what it takes to start a social enterprise. For me, I joined the Center for Social Impact Strategy Executive Program; the program allowed me to connect with other social entrepreneurs and engage in a community. Find something that works for you. – Karrie
The first step in taking action around any issue is to inform yourself. Here are some resources you can use.
Social Impact Resources:
ImpactAlpha
Stanford Social Innovation Review
Social Enterprise Alliance
Community Organizations Building Jobs for those with Disabilities:
RedF
Autism Speaks
Support this innovative network–Hire the Autonomy Works Team
“AutonomyWorks exists to create jobs for people with autism. We wouldn’t exist without the support of our clients, partners, and investors. At AutonomyWorks, every client project and every investment dollar translates directly into jobs. And, jobs form one of the foundations of a complete life.” -Dave
Support Other Organizations in the Space
Other organizations like Autism Speaks and RedF are building jobs for people with disabilities in other areas. Check them out, and support their work too!
Build New Solutions — Find Ways to Create Change in Your Space
Use what you’ve learned from Dave to find solutions to issues you see around you — those that affect your family, friends, and community. Starting from a personal place is valid, and there are so many tools and resources available to support your work.